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Regions and countries for your AWS Marketplace product - AWS Marketplace

Regions and countries for your AWS Marketplace product

When you create a product in AWS Marketplace, you choose the AWS Regions where it is available. You also choose the countries where buyers can purchase your product from. These two properties are similar, but they are not the same. For example, a buyer might be located in, and purchasing from, the United States, but they might be planning to install your product in the Europe (Frankfurt) Region. In order for this buyer to purchase your product, you must include both the United States in your list of countries, and the Europe (Frankfurt) Region in your list of Regions. You can use this topic to learn more about Regions and countries for your AWS Marketplace product.

Sellers in India

Sellers in India have geographic restrictions and can only sell to buyers in India. For detailed information, see Getting started as a seller in India.

AWS Regions

Whether you choose the AWS Regions for your product depends on its product type.

  • Amazon Machine Image (AMI)-based products, including AMI products delivered with a CloudFormation template, and EC2 Image Builder component products – You choose the Regions where buyers can install and use your product. You can also turn on future Region support, which adds your product to new Regions as they launch. You can include all new Regions or only new US Regions. For steps, see Managing AMI-based product availability by AWS Region and country and Managing EC2 Image Builder product availability by AWS Region and country.

  • Container products – You don't choose Regions. AWS Marketplace stores your container images and Helm charts in the US East (N. Virginia) Region. Buyers who subscribe can deploy your product in other Regions. They pull the image from the US East (N. Virginia) Region.

  • Machine learning products – You don't choose Regions. AWS Marketplace makes your product available in the Regions where it supports machine learning products. For the criteria, see Supported AWS Regions for publishing.

For more information about AWS Regions, see AWS service endpoints in the AWS General Reference.

Countries

By default, your product is available to buyers in all countries where AWS Marketplace is available. For new and existing server and software as a service (SaaS) products, you can control product availability in specific countries for tax, compliance, support, or marketing purposes.

There are exceptions to this functionality:

  • Previous purchases – After updating your product with a new list of countries, buyers that have already subscribed to your product will still have access while their subscription is active.

  • Private offers – When you limit your product to buyers in specific countries, it does not limit private offers. When you create a private offer to a specific buyer, it is available to that buyer, even if they are in a country that you did not include in your specified countries.

Note

Customer eligibility is determined at an AWS linked account level. For more information, see How does AWS determine the Location of your account?

Customers that share their entitlement can only activate the entitlement in a region you have allowed. For more information about managing entitlements, see Sharing subscriptions in an organization in the AWS Marketplace Buyer Guide.